Roots Resort's website open on a MacBook and an iPhone, standing on a rough dark stone block
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Roots Resort.

The site for a boutique resort above the Black Sea at Chakvi: the place first, the 'Book Now' button always within reach.

Visit roots-resort.com
Client
Roots Resort
Sector
Hospitality
Built on
Custom admin
Languages
English, Georgian

Overview

For Roots Resort, a boutique hotel above the Black Sea at Chakvi, a short drive from Batumi, we designed and built a website that puts the place first and keeps the booking one click away. A film of the resort opens the home page, and each of the seven room types has a page with its size, beds and amenities and a Book This Room button that opens that room on Booking.com. Pages for the pool, the restaurant, yoga and the wine workshop show the rest of the stay. The site is bilingual, in English and Georgian.

01

The resort on film

A muted, full-screen film of the cottages, the infinity pool at sunset, the bar and the garden opens the home page.

02

Each room type in detail

Seven types from 40 to 72 square metres, each with its guests, beds, amenities and photographs.

03

Booking from every page

Book Now in the header opens the resort's Booking.com listing, and Book This Room opens the room itself.

04

English and Georgian

Eng / Geo in the header switches the language, and the Georgian pages are set in Noto Serif Georgian.

The guest's path

From the film to the booking.

  1. 01 The film

    The home page opens on a film of the resort on the hillside above Chakvi, with Book Now and the reservations number in the header.

    The home page of roots-resort.com: an aerial frame of the film with the cottages, the main house and the pool on the green hillside, the headline over it, and Explore, the phone number, Book Now and Eng / Geo in the header
  2. 02 The menu

    Explore opens a full-screen menu of six pages. Hovering a link changes the photograph inside the crest.

    The Explore menu open on roots-resort.com: Room Types underlined above Features & Activities, Restaurant, News, About Us and Contact Us, a room photograph inside the crest on the right, and links to Facebook, Instagram, Booking.com, Visitajara.com and Trip.com
  3. 03 The rooms

    Explore our Rooms lists the seven room types, each card with its size, the number of guests and the beds.

    Explore our Rooms on roots-resort.com: the first two room cards, the Double Room with Sea View at 40 sq. m and the Double Room with Extra Bed at 43 sq. m, each with a photograph of a brick-walled bedroom
  4. 04 The room

    The Deluxe Double Room with Sea View opens on its brick walls and arched windows: 50 square metres for two guests, with a king bed and a terrace with sea views.

    The Deluxe Double Room with Sea View page on roots-resort.com: the room name over a full-screen photograph of brick walls, arched windows and long curtains, with the page's tagline on the right
  5. 05 The booking

    Amenities & Services lists what the room includes, section by section, and Book This Room opens it on the resort's Booking.com listing.

    Amenities & Services on the Deluxe room page: the Service section open with transportation, the wine workshop, a cooking masterclass, the swimming pool, the restaurant, live music, events and an edible garden, the other sections closed, and Book This Room on the left
In the build

What the Roots Resort site does.

01 / 06
  1. roots-resort.com/features
    01

    Six experiences, one moving list

    On the features page the list follows the pointer, and the full-screen photograph changes with each experience, from the wine cellar to the interiors. A click opens that experience's own page.

    Recorded on the live site

  2. Redrawn Top Places Around Roots list from the About Us page on roots-resort.com, over a faded aerial of the resort on maroon: Chakvi Beach at 0 km highlighted, the Batumi Botanical Garden 3 km, Batumi Boulevard, the Old Town, Piazza Square and the Archaeological & Art Museum 12 km, the Ali & Nino Monument, the Dolphinarium and the Argo Cable Car 13 km, Mtirala National Park 20 km, Adjara Wine House 25 km and Gonio Fortress 28 km, with chips for the address in Zeda Achkva, Chakvi, and for 12 places 0 to 28 km from the resort
    02

    Twelve places, with distances

    The About Us page lists twelve places around the resort and how far each one is. Chakvi Beach is right next to it, the Batumi Botanical Garden 3 km away and Gonio Fortress 28 km.

  3. roots-resort.com
    03

    The Explore menu

    Explore opens a full-screen menu over any page, and hovering a link changes the photograph inside the crest. Between pages the screen fades to beige, and the gold logo shows while the next page loads.

    Recorded on the live site

  4. Redrawn room cards from roots-resort.com in the site's beige and serif, over the faded Deluxe room page on maroon: in front, the Deluxe Double Room with Sea View, 50 sq. m, up to 2 guests and 1 king bed, with Book This Room; either side, the Superior King Room at 47 sq. m and the Chalet at 72 sq. m for up to 4 guests with 1 full bed and 2 sofa beds; and a chip for 7 room types from 40 to 72 sq. m
    04

    Seven room types, 40 to 72 square metres

    Every room type shows its size, its guests and its beds. The Deluxe Double Room with Sea View is 50 square metres with a king bed, and the Chalet sleeps up to four in 72 square metres.

  5. 05

    Amenities, one section at a time

    Each room page lists its amenities under six headings, from service to the view, with a Book This Room link. On a phone every heading opens with a tap.

    Recorded on the live site

  6. Redrawn contact page from roots-resort.com on its light beige: the oxblood Request Form with a sample first and last name, the phone field in focus with its placeholder Phone ex: +995 555 55 55 55, email, a message box and Submit Now, beside the page's photograph of the cottages, with cards for the Reservation Hours, 09:00 to 20:00 Monday to Friday and Saturday to Sunday, and the phone numbers +995 555 54 10 12, 032 242 18 48 and +1 (347) 586-8655
    06

    A request form beside the hours

    The contact page pairs a request form for a name, a phone number, an email and a message with the reservation hours, 09:00 to 20:00 every day, and three phone numbers.

The screens

Every screen here is the live site.

8 screens from the Roots Resort build
The brief

Roots Resort is a boutique hotel on the green hillside above Chakvi, in Adjara, a short drive from Batumi, with views over the Black Sea and the mountains. Alongside its rooms and a chalet it offers a pool, a restaurant, yoga and wine workshops.

Guests already found it on the big booking platforms. The resort needed a site of its own, in English and Georgian, that shows the place properly and sends a guest who is ready to stay straight to a booking.

What we built

We designed and built the site to lead with the setting. The home page opens on a full-screen film of the resort, then moves through its signature experiences, its room types and news from the coast around it.

Every room type has its own page with its size, guest capacity, beds, amenities and photographs, and a 'Book This Room' button that opens that room on the resort's Booking.com listing. A 'Book Now' button and the reservations number stay in the header on every page.

Stack and tools

What it runs on, and what it measures.

Read from the live site: the build, the tags in its pages, and the services a visitor meets on them.

Built with
GSAPCloudflareGoogle Fonts
Marketing and analytics
Google Analytics 4
On the page
FacebookInstagram
Content
Custom admin
Languages
EnglishGeorgian
Gallery

On desktop and on the phone.

Nine pages of roots-resort.com in dark browser windows, laid out as a 3D wall on maroon with gold light: the Chalet, the features page, the Wine Workshop, Exterior impression, the home page's dark section, Serenity of the water, the Deluxe Double Room with Sea View, the restaurant and yoga
The Deluxe Double Room with Sea View on a light beige tint: the page's hero with brick walls and arched windows on desktop, and the same page scrolled to its description and 50 sq. m on a phone
The restaurant page, Culinary journey, on dark maroon: the long brick dining room with chandeliers and coloured glass lanterns on desktop, and the same page on a phone with its paragraph on the restaurant's Georgian brick architecture
FAQ

About the Roots Resort build.

Planning something similar? The intro call is thirty minutes and commits you to nothing.

Through the resort's Booking.com listing. Book Now in the header of every page opens the listing in a new tab, and Book This Room on each room page opens that room on it. The reservations number, 032 242 18 48, is in the header too.

Each of the seven room types has its own page: a full-screen photograph, a short description, the size, the number of guests and the beds, and a strip of photographs. Amenities & Services groups what the room includes under six headings, from service and bathroom facilities to the view, and Book This Room opens the room on Booking.com. The Chalet, the largest type at 72 square metres, also lists its kitchen: an oven, a refrigerator, a dining table and an electric kettle.

Six experiences have pages of their own: the Wine Workshop, Exterior impression, Serenity of the water for the pool, Space of harmony for yoga, Culinary journey for the restaurant and The art of interiors. They appear as a carousel on the home page and as a list on the features page, where the full-screen photograph changes as the pointer moves down the list. The pages cover guided tastings with a sommelier, yoga at sunrise and sunset, and the restaurant's seasonal Georgian and international menus.

Yes. The About Us page lists twelve places around Roots with their distances: Chakvi Beach right next to the resort, the Batumi Botanical Garden at 3 km, Batumi Boulevard, the Old Town and Piazza Square at 12 km, Mtirala National Park at 20 km and Gonio Fortress at 28 km. The news section adds articles on Chakvi and Tsikhisdziri, on the coast around the resort.

The contact page has a request form for a first and last name, a phone number, an email and a message. The page also gives the reservation hours, 09:00 to 20:00 every day, three phone numbers, two email addresses and the address in Zeda Achkva, Chakvi. The reservations number stays in the header of every page.

English and Georgian. English is the default, the Georgian version is at roots-resort.com/ge/, and Eng / Geo in the header switches between them. The Georgian pages are set in Noto Serif Georgian, with type sizes adjusted for the script.

Vebses, a web studio in Tbilisi, credited in the footer of every page. We designed and built the site, including the home page that opens on the resort's film, the Explore menu, the room pages with their amenities and Booking.com links, the experience pages, the motion and page transitions, and the Georgian version.

Yes, whether it is a hotel, a resort or a guesthouse. We would keep the order of the Roots site: the place first, a page for every room type with its size, beds and amenities, booking one click from every page, and a second language where the guests need it. Your rooms, your photographs and your setting would lead it.

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